Salesforce Consulting Blog
How Mid-sized Businesses Are Outpacing Giants with Smarter Tech and AI
There’s a quiet revolution happening in small and medium-sized businesses (SMBs), and it’s not about headcount.
The latest Salesforce Small & Medium Business Trends report surveyed 3,350 SMB leaders across 26 countries. The findings are clear: mid-sized companies aren’t just surviving, they’re scaling with precision. And the ones growing fastest? They’re doing things very differently.
Here’s what the data reveals:
Salesforce Acquires Informatica for $8B: What This Means for the Future of AI + Data
On May 27, 2025, Salesforce announced its definitive agreement to acquire Informatica in an $8 billion deal, a major move aimed at reinforcing Salesforce’s position as the world’s #1 AI CRM.
This acquisition brings together:
Salesforce Einstein + Agentforce (AI-driven decision-making and automation)
From Lead Scoring to Predictive Analytics: The Benefits of AI in Salesforce Sales and CRM
Artificial Intelligence (AI) has become a buzzword in recent years, and for good reason. The potential for AI to revolutionize entire industries is significant, and nowhere is this more evident than in the world of sales and customer relationship management. Salesforce, a leading provider of cloud-based CRM solutions, has been at the forefront of this revolution, harnessing the power of AI to help businesses build stronger customer relationships and increase sales.
Eliminating Data Silos with Salesforce: Best Practices for Centralizing Your Data
Data silos can be a major problem for businesses, making it difficult to access the information you need to make informed decisions. Salesforce can help eliminate data silos by providing a centralized platform for storing and accessing data. In this blog post, we'll discuss some best practices for eliminating data silos with Salesforce.