Salesforce Consulting Blog

Nonprofits, are you struggling to keep donors engaged? Salesforce has the solution.
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Nonprofits, are you struggling to keep donors engaged? Salesforce has the solution.

Still missing out on donor retention?

If you’re working in healthcare nonprofits and you’re still:

  • Sending generic thank-you emails

  • Waiting for donors to come back on their own

  • Struggling to secure repeat donations

It’s time to enhance your donor engagement strategy.

By using Salesforce, you can automate personalized communication journeys that connect donors to your mission in a meaningful way.

This can save you hours of manual follow-up work and increase recurring donations.

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Dreamforce 2024: A Recap of Key Announcements and Highlights
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Dreamforce 2024: A Recap of Key Announcements and Highlights

Salesforce's Dreamforce returned with a bang last week, bringing together thousands of tech enthusiasts, industry leaders, and Salesforce professionals. Equals 11 was proud to be part of the event, sending a team including Salesforce consultants and Equals 11 senior leaders. The event was packed with exciting announcements, insightful sessions, and networking opportunities.

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Dreamforce: Spontaneity is Your Friend
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Dreamforce: Spontaneity is Your Friend

While you've probably spent weeks planning your Dreamforce schedule, there's always room for a little spontaneity. Here are some ideas for things to do and see that might not be on your original itinerary.

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Dreamforce Prep: A Guide for Salesforce Engineers
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Dreamforce Prep: A Guide for Salesforce Engineers

Dreamforce is just a few days away. If you’re still not fully prepared now is the time! As a Salesforce engineer, you're likely eager to dive deep into the latest innovations, connect with fellow developers, and learn from industry experts. To help you make the most of your experience, here are some tips for preparing to attend Dreamforce.

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3 Ways to Avoid Data Quality Issues in Salesforce
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3 Ways to Avoid Data Quality Issues in Salesforce

High-quality data is the backbone of any successful Salesforce implementation. Inaccurate, incomplete, or inconsistent data can lead to poor decision-making, missed opportunities, and a negative impact on your business. Here are the top three ways to avoid data quality issues in Salesforce.

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Controlling Salesforce Costs: A Guide to Maximizing ROI
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Controlling Salesforce Costs: A Guide to Maximizing ROI

Salesforce is a powerful tool for businesses, but its costs can quickly escalate if not managed effectively. This blog post will provide practical strategies to help you control Salesforce expenses and maximize your return on investment (ROI).

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Unleashing the Power of AI in Salesforce: Data Readiness is Key
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Unleashing the Power of AI in Salesforce: Data Readiness is Key

Salesforce's suite of AI tools promises to revolutionize the way businesses interact with their customers. From enhancing sales productivity to delivering exceptional customer service, the potential benefits are immense. However, to fully harness the power of these tools, organizations must ensure their data is prepared and optimized.

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Feeling the Squeeze? How Managed Services Can Ease Salesforce Capacity and Expertise Constraints
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Feeling the Squeeze? How Managed Services Can Ease Salesforce Capacity and Expertise Constraints

Salesforce is a powerful tool, but like any powerful tool, it requires the right resources to leverage its full potential. Many organizations, however, face a double-edged sword: capacity constraints and a lack of in-house Salesforce expertise. This can lead to underutilized features, sluggish performance, and ultimately, a feeling of being stuck.

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There's a Time and a Place for Data Cloud: When Salesforce Customers Should Consider Implementation
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There's a Time and a Place for Data Cloud: When Salesforce Customers Should Consider Implementation

Salesforce customers rejoice! Data Cloud, the platform's answer to unified data management, is no longer exclusive to high-tier plans. With the recent free offering for Enterprise Edition and above, you might be wondering if it's time to jump on board. But hold on to your horses – implementing Data Cloud strategically is key to maximizing its value. So, when exactly is the prime time to consider this data game-changer?

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Nonprofit Cloud vs. NPSP: Choosing the Right CRM for Your Cause
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Nonprofit Cloud vs. NPSP: Choosing the Right CRM for Your Cause

Salesforce offers two powerful solutions designed to empower nonprofits: Nonprofit Cloud and the Nonprofit Success Pack (NPSP). But with some key differences between them, deciding which one is right for your organization can be tricky. Let's break down the essentials to help you pick the perfect fit.

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From Messy to Masterful: How to Sharpen Your Salesforce Data
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From Messy to Masterful: How to Sharpen Your Salesforce Data

Salesforce is a powerful tool, but like any engine, it runs best on clean fuel. That fuel? High-quality data. Inaccurate, incomplete, or inconsistent data leads to a frustrating experience for users and missed opportunities for your business. But fear not, Salesforce champions! Here's a roadmap to transform your data from messy to masterful.

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Unlock the Power of AI: How to Get Ready for Salesforce Einstein
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Unlock the Power of AI: How to Get Ready for Salesforce Einstein

Salesforce Einstein, the platform's AI umbrella, offers a treasure trove of tools to automate tasks, generate insights, and personalize customer experiences. But before you dive in, some preparation can ensure you maximize the value of Einstein's AI capabilities.

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Don't Get Lost in the Clouds: Best Practices for Customizing Salesforce
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Don't Get Lost in the Clouds: Best Practices for Customizing Salesforce

Salesforce is a powerful and versatile CRM platform, but its true magic lies in its customizability. However, with great customization power comes the responsibility to make informed choices. Here are some best practices to ensure your Salesforce customizations are effective, user-friendly, and maintainable in the long run.

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Conquering the Move: Essential Tips for Seamless Salesforce Data Migration
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Conquering the Move: Essential Tips for Seamless Salesforce Data Migration

Migrating data to Salesforce can be a powerful move for your business. A well-executed migration unlocks valuable customer insights, streamlines workflows, and paves the way for a more data-driven future. However, a poorly planned migration can lead to data inconsistencies, downtime, and user frustration.

Here are some essential tips to ensure your Salesforce data migration is a smooth and successful journey.

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